In a world where everyone and their dog has a social media account, it can be incredibly difficult to stand out online. Fortunately, online platforms aren’t the only way to reach your target audience.
By taking your advertising efforts outdoors, you’ll open up your brand to a whole new set of interested eyes. In fact, experts have revealed that out-of-home advertising captures about 90% of the population’s attention!
If you’re ready to make a splash with your marketing, you’ve come to the right place. Follow along to discover 8 creative outdoor advertising ideas to boost your visibility and help you stand out from your competitors.
1. Fly the Flag
Simple yet effective, flags are a great way to draw attention with an irresistible movement.
As your branded flag flutters in the wind, your consumers won’t be able to help but take a closer look. When it comes to how to advertise outdoors, flags are one of the most cost-effective and attention-grabbing methods out there.
2. Breaking Ground
One creative outdoor advertising idea that is often overlooked is the classic ground sign. These signs are so effective due to their ability to be placed almost anywhere. This makes targeting those high-traffic areas easier than ever before.
Check out these outdoor advertising signs for sale and develop a truly unique and captivating design that is sure to impress.
3. Street Furniture
You know those park bench ads you pass by on the daily, turns out they are pretty darn effective at capturing leads for outdoor advertising.
Get crafty by utilizing the unique design of street furniture to really stand out and stop your audience in their tracks.
4. Wall Advertising
Wall advertising offers the perfect combination of volume and visibility to develop creative outdoor advertising that truly lasts the test of time.
By using posters, vinyl, or even painting a mural onto a wall, you’ll have a long-lasting outdoor advertisement that will turn heads with repeat exposure for your clever business.
5. Transit Ads
Transit continues to be one of the best places to advertise your business. This is because consumers are literally standing around waiting for their bus, train, or tram.
By placing your ad strategically in these areas, you’ll be able to capture an audience that is begging for some form of entertainment. What’s more is that these consumers are more likely to have repeated exposure to your ads as well, boosting your visibility and building memorable trust.
Looking for an affordable yet clever form of outdoor advertising signs? Look no further than stickers.
You can place your creative stickers anywhere to make an impressive impact and even give your brand a humorous voice without breaking the budget.
7. 3D Effects
3D is simply irresistible to consumers. In fact, placing your 3D design in the right location can actually encourage your audience to share your amazing design and spread your reach even further!
Take to walls, pavement, and even billboards for maximum impact
8. Get Interactive
Finally, take advantage of your consumer’s love for technology by utilizing interactive tech to boost engagement with your brand.
Create ads that get users involved in your branding by building smartphone-friendly interaction that is sure to impress.
Creative Outdoor Advertising for Success
Now that you know these 8 creative outdoor advertising ideas, it’s time to shake up your ad techniques. From attention-grabbing graphics to tech-driven interaction, we’re confident you’ll love the impact outdoor advertising can have on your business.
Want more advertising tips to excel your brand? Check out our other articles to discover everything you need to know for your marketing, advertising, and more.