Did you know that highly engaged employees are 87% less likely to leave their companies than employees that are disengaged? If you are currently in the middle of planning a corporate event because you want to make sure that your employees are more engaged, we are here to help you with your event planning. We have put together this short guide on how to plan a corporate event.
Keep reading to learn the ins and outs of corporate event planning.
What Is the Purpose of Your Event?
The first thing you want to understand is the purpose of the event you are throwing. This will give you a clearer road map of your goals of this event. A great thing to keep in mind is that it is not only a corporate event, this is an interactive brand experience that you want to deliver.
Depending on your goals and objectives you might want to consider hiring a professional such as The Vendry to make your event experience even more interactive.
Create Your Plan
Next, you want to start the planning process once you have your goals written out. your plan needs to include the message that you want to share with those attending and also who your audience is and how many people you want in attendance.
Also, you want to make sure you set a budget, a theme, and the event format during the planning phase. Take the time to also figure out what your expected return on investment (ROI) is. You want to make a list of possible venues and go visit them in person to make sure you choose the best venue to fit your needs and your audience.
Decide Roles and Responsibilities
You can’t throw a successful corporate event all by yourself which means that you will have to delegate many of the roles. Think about details such as checking into the event, event souvenirs, setting up and breaking down, food, etc. If there is something that you feel only you can do then make sure that you can handle the responsibility 100% on the day of the event without it affecting the event outcome.
The last thing is to take the time to come up with a marketing plan because if people don’t know about your event, all of your planning will go to waste. You want to make sure you take advantage of social media, email lists, a branded event website, and possibly a mobile event app as well to help spread the word.
Ready to Plan a Corporate Event the Right Way?
We hope that now that you have our advice on how to plan a corporate event you are feeling excited to implement our event planning tips and throw an event that everyone will be talking about for months.
If this blog post came in handy today please make sure to browse the rest of our business section for our latest tips and tricks.