Why is digital transformation the only right way to grow a successful business? How does automation help drive big business growth? Do digital transformation and automation create the perfect opportunity to develop new businesses and careers?
Digital transformation and automation are two terms that have been increasingly mentioned in the business world in recent years. The business of the future is unthinkable without digital transformation, and the demand for digital business transformation has never been greater.
The process of automation is increasingly gaining momentum in many economic areas and is a direct participant in the rapid growth of many businesses. Namely, with the help of automation, the employees’ workforce is directed towards creative business development, while repetitive tasks are left in the hands of software solutions and robots.
Find out below how digital transformation and automation help create more successful businesses. We will also explain to you why it is important to digitally transform a business and what degrees of automation are necessary for business growth.
Business of the Present and Future Dependent on the Internet
The business of many companies has changed tremendously in the past 20 years, and the Internet has played a major role in these changes. With the widespread of the Internet, a huge base of clients and customers has been created, who can request a product or service online at any time.
Data for 2020 show that as many as 1.79 billion people bought something online last year. It is especially interesting to note that as many as large 75% of users expect to find a solution to their problem on the Internet in less than 5 minutes. Fast access to the necessary information has become extremely important, and such a trend will certainly continue with the ultra-fast 5G Internet.
In January 2021, the Internet was used by more than 4.66 billion people worldwide. All of these customers are potential customers for online businesses. Therefore, appearing and doing business on the Internet is no longer a choice, but an obligation. Businesses and craftsmen who want to reach new customers and ensure business growth simply need to be online.
Digital Transformation Has Become a Prerequisite for Business Success
Digital transformation is no longer something that will happen in the future to some big companies far from us, but digital transformation is already there for us today. Indeed, most businesses that are only now embarking on digital transformation are already well behind the competition. However, it is better to start even today than to wait for the collapse of the business.
If we look a little at the list of the richest companies in the world, it is clear how digital Internet companies have taken the lead in the market. Amazon, Facebook (Meta), Google (and its parent company Alphabet), Apple, Microsoft… are just some of the companies that are leading today in terms of revenue growth, but also in terms of value. The world has become dependent on the Internet and today few businesses can do without it and digitalization.
If an individual needs a watchmaker, they will search for them on Google. If one wants to communicate with their family, they will contact them on Facebook. If you need to buy a certain product, you will find it on Amazon. Many of the things we do today, we do on the Internet. Research shows that as many as 88% of customers who use the Internet research product information on it before buying.
The digital transformation of business has become the core of a successful business. Everyone today is looking for everything on the Internet and a company or business that is not on it is simply losing a large number of potential customers. Computers, tablets, and smartphones have become an integral part of our lives, and if companies want to be available to their customers they need to be digitized.
Why Is It Important to Carry Out Quality Digital Transformation?
Digital transformation can encompass various aspects of a company’s business: from the digitization of warehouse inventory, through the control of orders and billing to the digitization of sales and advertising. Almost every segment of the company can be digitized, and the degree of digitization depends solely on the wishes of the owner of the company or craft.
Digitization of business is a positive direction for further business growth, as it will simplify and facilitate many standard jobs. For example, by digitizing the warehouse, you will no longer have to manually calculate how much is in stock, but the system will do it almost independently. By digitizing sales by opening a web store, you will be available to customers 24 hours a day, 7 days a week, at no cost to many retailers.
In order to make the most of digitalization, it is important to respect the internal processes and business of an individual company or trade. Each company brings some of its own parameters and characteristics, and it is up to the owners to implement digitalization in accordance with their postulates and capabilities. Fully customized digitalization will also enable a high degree of business automation – which we will talk about later.
How to Conduct a Quality Digital Business Transformation?
Recent research has shown that more than 70% of companies are actively investing in digital business. Thus, few companies don’t implement digitization, and a large percentage of companies that don’t want to embrace digitalization unfortunately fail. At a time when everyone and everywhere is using computers and the Internet – digitalization is indispensable.
Business digitalization experts have been in high demand in recent years. The demand for such experts is huge, and the number of businesses that want digitalization is growing month by month. The huge increase in business digitization has been particularly noticeable in the last two years when the epidemic has forced many entrepreneurs to close the doors of their branches. Of course, many have sought and found a solution in online channels.
Digital business transformation requires a comprehensive approach in which the current state of internal processes is first analyzed in order to obtain an optimized business system as a result. The processes of development, procurement, production, sales, and marketing are analyzed, and quality analysis eliminates the weak points of business processes. This also gives the company or trade the opportunity to minimize losses and increase operating income.
Quality digital transformation will create an optimized digital system that will be able to scale (expand) without major problems. Time savings will be achieved, safer and better business processes will be ensured, and at the same time, there will be an opportunity to increase business revenues. Digitization really brings many benefits for entrepreneurs and employees, and the sooner you embrace it, the sooner positive business results will come.
The Importance of Automation in Achieving Better and Greater Business Results
A large part of digitized business processes can be well automated. Automation alone will provide a company or craft with an opportunity for greater growth and development while maintaining or reducing existing operating costs. By automating, we eliminate all those repetitive jobs on which we generally spend a large amount of time unnecessarily.
Research shows that automation in various business sectors can be a powerful booster for faster and better business progress. For example, statistics show that even small levels of automation in the sales sector increase productivity by about 15% while reducing marketing costs by more than 12%. Interestingly, sales teams with automation can make as much as 30+% more successful sales compared to teams without automation.
Percentages of automation efficiency vary considerably from job to business, that is, from company to company. The broader and more thorough the automation, the more significant the results it will give. In some digital systems today, it is possible to almost completely automate sales and marketing systems, which brings significant savings in the business, while raising business revenue by several levels more.
Research shows that as many as 80% of entrepreneurs are thinking about automation, i.e. working on automating their own business. Such a huge percentage is clear proof that automation is not something that will happen in the future, but is happening today. As many as 43% of entrepreneurs believe that the introduction of technology and automation will enable them to reduce the cost of business and employees or to redirect employees to some more creative and demanding tasks.
Multiple Degrees of Automation for Entrepreneurs and Craftsmen
Automation is very much gaining momentum in developed countries and economies and results in many significant changes in the business itself. Employees who have done repetitive work so far are no longer needed, so their knowledge and experience are redirected to improving processes, products, and services. As a result, companies and crafts become even better, and by automating repetitive processes they get the opportunity to invest time and money in business optimization and better business results.
There are many degrees of automation, and modern digital businesses have reached a level where they can operate almost on their own. For example, a fitness trainer can design a digital video fitness program or course, which, thanks to automation, will promote itself, sell itself and bring results – once it is published on digital channels. As a result, the fitness trainer gets a bunch of time to develop new products or work better with clients, while at the same time a digitized and automated video course constantly brings him money into his bank account.
Robots can replace workers in large factories on production units, can prepare dishes like excellent chefs, and can also be in charge of managing warehouses and supplies. In the marketing process, systems can be optimized to the point that they identify new potential customers, tailor their ads, and deliver results without any employee following exactly what is happening. Sales processes can be optimized so that digital systems independently obtain orders, process them, and, if necessary, deliver products or services to customers, with adequate digital billing. So, everything can be automated, and to what extent it depends solely on the owners of companies and crafts.
How to Automate Business Processes and Achieve Business Growth?
Automation of business processes enables scaling or growth of business beyond its current limits. In particular, if one retailer can sell 10 pieces of furniture a day, an automated sales system can sell at least ten times as many. Automating the system erases the limits of current business opportunities and creates a foundation for huge business growth.
Small entrepreneurs and craftsmen should focus on the process of digitalization and automation to optimize marketing and sales. These are the two main areas where small businesses and craftsmen can make great strides by applying simple automation systems.
For example, with web stores, you can completely eliminate worries and time around order processing by implementing the most popular WooCommerce system. The user orders through the online system, the order comes to your email and to the system, you check it, and the system automatically charges and finalizes the purchase process. Very simple and effective, especially if the entrepreneur does not have the time and resources to engage in the sale of services and products (rather than wanting to spend time in creative creation).
Digital advertising systems today are enriched with various algorithms that optimize marketing activities down to the smallest detail. By placing ads on specific online platforms, the systems will automatically identify which target group responds best to the ad, offer optimized ads, and thus increase customer response and sales. This goes for many niches, even for the gambling industry (in which online mobile casinos at TopCasinoExpert.com stand out), and those selling products or services have recognized this as a benefit. Of course, this is only a fraction of possible automation, and all the possibilities and opportunities are known to experts who deal with the automation of digital systems.
With the 5G Network, a New and Better Generation of Business Is Coming to Us
Digitization and automation are present in many companies and crafts today, and the importance of digitizing business from month to month is growing. A big shift will certainly happen in the coming period when the 5G network enters the scene, which will enable even better, faster, and simpler processes for automating business systems.
The new generation of internet networks will enable entrepreneurs faster access to customers, more attractive new advertising formats, and simpler buying and ordering processes. All entrepreneurs will be provided with a completely new dimension of company growth, which needs to be embraced as soon as possible and create an advantage over the competition.
If you want to digitize and automate your business for the future, be sure to check out the 5G packages offered by A1. Innovative offer for entrepreneurs helps to launch new, better, and faster products and services, which results in greater customer interest and business growth. If you want to catch the flywheel for significant business growth as soon as possible – it’s time to turn to digitalization and automation with 5G networks.
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